Malaysia will play host to the next Pacific Asia Travel Association (PATA) Travel Mart 2018 which will be held in Langkawi next year.
PATA, the leading voice of tourism in Asia Pacific, selects a country to hold its annual travel mart that brings thousands of delegates to converge in a single destination.
PTM 2018 will take place at the Mahsuri International Exhibition Centre (MIEC), the island’s largest convention venue.
In a press statement on PATA website, CEO Dr Mario Hardy announced Tourism Malaysia and Langkawi Development Authority as the co-host of PTM 2018.
He commended both for being a valuable PATA member and partner since 1959 and 2017 respectively and said delegates to PTM 2018 will experience one of Asia’s most remarkable and attractive destinations.
“We look forward to the opportunity of showcasing the culture, heritage and beauty of Langkawi.”
Tourism Malaysia Director General, Datuk Seri Mirza Mohammad Taiyab said, “Malaysia is proud and honoured to be given the opportunity to host another PATA event again, this time in the beautiful island of Langkawi.
We are pleased to be co-hosts of PATA Travel Mart 2018 with Langkawi Development Authority and look forward to welcoming all PATA members to Malaysia for a fruitful and memorable meeting and networking session.”
Langkawi, described as the ‘Isle of Legends’ and ‘Jewel of Kedah’, is one of the world’s great paradise island getaways. A magnet for international eco-tourism, Langkawi was designated a Global Geopark by UNESCO. It is home to numerous tourist attractions and luxury hotels, yet it also retains its ‘old Malaysia’ charm.
Langkawi is the main island in an archipelago of 99 islands in the Andaman Sea situated on the coast of Peninsular Malaysia. Part of the Malaysian state of Kedah, it lies south of Thailand and east of Indonesian Sumatra.
According to Dato’ Haji Azizan Noordin, CEO Langkawi Development Authority, “PTM 2018 is a much-awaited tourism event to be organised in Malaysia especially in Langkawi.
“It is a great honour for Langkawi Development Authority and Langkawi tourism industry players to jointly host this prestigious event with Tourism Malaysia. PTM will further promote Langkawi as an international resort island destination.”
PATA Travel Mart is Asia-Pacific’s premier travel trade show featuring unparalleled networking and contracting opportunities to help travel and tourism organisations access decision makers, meet new clients, expand their networks, establish new relationships and consolidate existing business partnerships.
At the recently concluded PATA Annual Summit 2017 in in Negombo, Sri Lanka, Azizan received PATA Life Membership Award and received the trophy from PATA Chairman Andrew Jones.
PATA Life Membership is the Association’s highest individual honour and recognises significant leadership and invaluable dedication to PATA.
His citation reads: Dato Azizan Noordin is the Chief Executive Officer of Langkawi Development Authority. He is the former Deputy Director-General (Promotion) of Malaysia Tourism Promotion Board (Tourism Malaysia), responsible for overseeing the operations of the organisation and the promotional efforts all 44 Tourism Malaysia overseas.
He led Tourism Malaysia sales missions overseas and has been a key speaker at many international tourism seminars and conferences.